Blogging Part 2: Attract and engage new readers

4 lessons   |   32m

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In this course

We’ll pick up where we left off in Blogging Part 1 and teach you how to build a loyal following for your blog. Drive more readers with real email marketing campaigns, create buzz with eye-catching social media posts and get your name out there by connecting with other bloggers. Then, leverage your website’s analytics to make data-driven decisions that appeal to your audience and expand your readership.

What you’ll learn

  • Social media strategies for gaining an online following and step-by-step guidance for creating images for your posts

  • How to build and design your own effective email marketing campaigns

  • Methods for connecting with other bloggers to boost your brand

  • How to read your website’s analytics, focus on the most important figures and make smart decisions based on your data

Who it’s for

  • Bloggers that are looking to engage with readers as they begin to build their online presence

  • Experienced bloggers that want to step up their marketing efforts and expand their blog’s following

Meet your instructor

Still from the Blog Course: Kendall Breitman, Wix Writer and Blogger in a yellow shirt against a brown brick background.

Kendall Breitman

Wix Writer & Blogger

Kendall's love for writing has taken her from blogging for leading international news publications like NBC News and Bloomberg, to start ups and even creating a few blogs of her own. Now, she's sharing her insights from 10 years in the industry.

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